Posts tagged 96
Dunlop - Gold bag

Creating a point of difference in a product as prescribed as a golf bag is a tall order. Our designers looked beyond obvious aesthetic changes and dug far deeper to redesign the Dunlop golf bag, analysing the ergonomics associated with the product and its impact upon a round of golf. This project perfectly illustrates the idea that good design should go unnoticed, as the bags allow the user to play a round comfortably and focus on enjoying the game itself.

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Noughts & Ones96